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BYD Yuan Plus launched in local market
carnewschina.com, 6 Mar '24

Headlines 7 Mar 2024


The 2024 BYD Plus Honor Edition has now been launched in the Chinese market.

It is known as Atto 3 in the overseas market, it starts from a price of CNY 119,800 (US$ 16,650) in Chinese market.

New about BYD Plus Honor Edition

BYD Plus Honor Edition got a few enhancements compared to the 2023 model year version. It has a new black body colour called "Black Knight". All the chrome-plated trim of this version was blackened as well. The rims of the BYD Plus Honor Edition are also new. Other body colours remain the same.

Inside, the BYD Plus Honor Edition also adds the "Black Knight" colour scheme. It combines black shades with silver elements and light green trim. The new colour replaced the blue&gray scheme available earlier. So, the updated car has two interior variants: black and gray & black.

The centre console utilises a 15.6-inch floating screen with a DiLink 4.0 intelligent system. Other upgrades comprise an intelligent voice assistant and an upgraded heat pump system.

Dimensions of the BYD Plus Honor Edition are the same at 4455mm length, 1875 width, 1615mm height with a wheelbase of 2720mm. It is slightly smaller than the Volkswagen Tiguan. The Plus has a single electric motor on the front axle for 150 kW and 310 Nm.

It is powered by two optional LFP batteries from FinDreams: 49.92 kWh for 430 km CLTC and 60.48 kWh for 510 km CLTC.

Price of the BYD Plus Honor Edition

Like its predecessor, the BYD Plus Honor Edition is available in five trim levels. The price of each trim has been reduced by CNY 16,000 (US$ 2,200). This means that Plus became 12% cheaper in the Chinese market. It is a part of BYD's strategy of gaining the share of petrol-powered cars.

BYD Plus Honor Edition prices by trim:

- 430KM Leading: CNY 119,800
- 430KM Transcend: CNY 126,800
- 510KM Leading: CNY 129,800
- 510KM Transcend: CNY 139,800
- 510KM Excellent: CNY 147,800

Previously, BYD reduced prices of BYD Tang DM-i, BYD Han DM-i, BYD Han EV, BYD Song Pro DM-i, BYD Qin Plus, BYD Chaser 05 (Chazor / Destroyer 05), and BYD Seal DM-i.