Hyundai Motor Group announced on 11th March, 2024 that the HMG Driving Experience Centre, which combines customer experience facilities and driving test centres, will begin operation for the 2024 season from 5th April.

The HMG Driving Experience Centre is Korea's largest driving facility built at the Korea Technoring Driving Test Centre with an area of ​​1.26 million square metres (380,000 pyeong) in Taean, South Chungcheong Province.

It has a two-story, 10,223 square metres (3,092 pyeong) customer-only building and eight driving experience courses, including a circuit, high-speed main circuit, and off-road.

The centre program consists of 'Driving Experience', where customer can learn everything from driving basics to racing techniques, and 'Driving Pleasure', where they can enjoy the fun of driving regardless of age.

Hyundai Motor Group is holding 'Track Experience' at Inje Speedium in Gangwon-do as a new 'Driving Experience' program. Customers who participate in the program can drive the circuit in the Avante N, IONIQ 5 N, and Avante N1 and N2 Cup cars (vehicles participating in the Hyundai N Festival).

A new GT Performance program, an in-depth training program dedicated to high-performance electric vehicles, is also being operated where you can learn performance operation and driving for 7 hours aboard the Kia EV6 GT.

In 'Driving Pleasure', a new Camping Experience program has been established that involves camping for 2 days and 1 night in the Ioniq 5 and EV9. The Junior Driving Experience program, in which children aged 4 to 9 can participate, will also be strengthened.